Upsells are products that are an alternative to the product you are looking at. Usually, upsells have a higher product price than the product you're looking at, and this section can be used to force your visitor to a higher average order value.
This document shows you how to prepare an import file to add upsell products to a product page.
Please see the attachment for a reference file you can use to create your import file.
Column A
You can fill this column with EAN codes of the products where you would like to add upsells to
Column B
A comma-separated list of EAN codes of the upsell products, that you would like to add to the product in column A
Column C
A comma-separated list of positions of the sort order of the upsells you have mentioned in column B.
Normally you take the sort order in account already when you are selecting the upsells
When there are 4 upsell-products, you can enter 1,2,3,4 in this field
If there are 2 upsell-products, you can enter 1,2
If there is 1 upsell-product, you can enter 1
Please keep the following in mind when selecting the right upsells:
Look for similar products with a higher product price
Look for similar products of a brand of a higher quality than the product itself
Look for similar products based on specifications, like capacity / pressure
Look especially for products that are positioned in the main categories